Imagine a world where your digital identity is truly yours. All posts, connections, and interactions are not locked to the walls of corporate platforms, but exist as extensions of personal autonomy. This is not a utopian vision, but a necessary evolution of social media in an age where digital sovereignty is a fundamental right.
For decades, we have unconsciously traded digital independence for the convenience of a centralized platform. Facebook, Twitter, Instagram, and these platforms are shaping our digital live, but they function like gold cages. Every post we create, every relationship we cultivate, every conversation we engage in is ultimately controlled by a company that can change, monetize, or erase the digital presence in a single policy change or algorithmic decision.
Tiktok's new future
Once Tiktok decides the future of ownership, Project Liberty will run the platform in collaboration with Reddit co-founder and pioneer of online community building Alexis Ohanian, and Kevin O'Leary, a well-known investor and entrepreneur known for his role in Shark Tank. why?
At its heart, this is more than just a tiktok. It's about who controls the digital space where billions connect, create and consume information. For a long time, the Internet's most vibrant communities have been shaped by a small number of companies and ultimately governed. Project Liberty guides the movement to change it, ensuring that social networks provide services not only to those who own them, but also to those who empower them.
The key to this shift is a public, public, unauthorized blockchain developed by the Project Liberty technology team and designed specifically for mass social networking, strengthening the foundations of user-driven internet and prioritizing resilience to interoperability, data sovereignty, and centralized management. Together, these initiatives aim to move social media from corporate ownership to an open user-controlled model.
Tiktok doesn't differ either for all its cultural influences either. As debates on ownership and data practices continue, the bigger issues remain unresolved. Should a single entity control the social structure of a generation, whether it's a government or a company? What's at stake is not just who owns Tiktok, but also whether the platform at that scale can operate outside of centralized control. When rethinking within a distributed framework, it requires a foundation built on true interoperability, user-owned data, and open governance. This is where the frequency is entered.
From Tiktok to Blueski: Building a decentralized future
Tiktok's future issues highlight a much larger shift in thinking about social media. The need for decentralization is no longer theoretical, it is an urgent need. Bluesky, an open source social media project, is one attempt to answer that call.
Bluesky is not just another platform, but rather represents an effort to redefine the relationship between users and digital identity. But true digital liberation requires more than good will and requires structural commitment to full decentralization. While we can get a glimpse into what a decentralized social web looks like, there are still important vulnerabilities.
For all of its promise, Bruski still relies on structural chokepoints that pose risks to long-term decentralization. Storage nodes remain centralized primarily under the control of Bluesky PBC or third-party providers. This means that user data is still housed in places where it could become a control point. The relay and firehose systems responsible for data distribution remain concentrated in the hands of a small number of people. It is also positive that BlueSky implements the W3C standard for distributed identifiers (DIDS), but the PLC (public ledger of credentials) directory is centralized. While these may seem like small technical details at the moment, history repeatedly shows how seemingly minor technical decisions become the very mechanism by which power is integrated and autonomy is eroded.
Frequency, the backbone of the distributed social web
This is where frequencies enter the image, not just as a blockchain, but as a whole new framework for digital identity and social media governance. Frequency does not simply change the current model. We are rethinking how we interact online from scratch. Instead of central authorities determining terms, frequency ensures that users, not platforms, retain the keys of digital live.
Decentralization is more than technological change, it is about restoring fundamental rights. Users need to have the ability to grant access to their data, but they need to have the power to revoke it just as important. The relationships they build online – followers, connections, conversations – must belong to them, not to a platform where they can freely manipulate and erase them.
Purpose decentralization
Frequency operates on the principle of minimal and purposeful decentralization that makes ecosystems viable for long-term sustainability on a population scale. The only data stored in the chain is essential to guarantee individual data rights. This design approach allows for efficient chain optimization, focusing primarily on activities related to accounts, graphs, and communication primitives. This core social focus allows you to design tokenized incentives around managing network capabilities with specific incentives for creators, consumers and other more specific actors left to the left at a higher level of the technology stack.
User-owned Internet promises are incomplete without robust safeguards to protect personal data. Frequency ensures that users are more encrypted than information, and granular control that determines how data is shared. At the same time, they should have the flexibility to impose platform-specific restrictions and ensure that their content only appears in the digital space they want to see. Additionally, they must be able to delete content at their own discretion. You also need the power to limit your content to a specific platform if you choose to do so.
This approach directly addresses the fundamental obstacles that previously hindered scaling of decentralization. Frequency ensures that even your own node operators are not capable of modifying or censoring user data. Provides a distributed backup of Bluesky's Firehose, allowing user-generated content to be accessed beyond the control of a single party. Its architecture is designed for not only ideological purity but also practical sustainability and scalability, providing minimal latency and cost-effective operation, ensuring that the system remains viable for mass adoption.
Achieve digital self-emphasis
The Internet was meant to be open, interconnected and free. But today we are at a crossroads. They will either continue to rely on social media managed by businesses or take the necessary steps to create a digital future owned by more open users.
Bluesky takes a step forward, but it will probably be another walled garden without dealing with the remaining centralization points. Tiktok presents an even bigger challenge. There is no point in the debate over its ownership. The real question is not who should own Tiktok, but whether the social media giant should be owned at all in the traditional sense. Decentralization offers a new way in which platforms are built around user sovereignty rather than corporate control.
Frequency is one step closer to regaining the original Internet promises. True digital liberation requires freeing itself from the data monopoly that defined the social media era. This is not just a technical upgrade, it's a necessary change in power.